Report: November 10 .NYC Advisory Board Meeting

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City-HallJackson Hts., New York, November 15, 2014 – The mayor’s .NYC Community Advisory Board met in city hall’s Brooklyn Room on Monday November 10, 2014. The meeting’s highlights included a discussion of metrics that might be used to determine if the TLD has had a positive impact on city life, a report on the Landrush and Landrush auctions, and a preview of future plans.

The metrics discussion was sparked by Jeff Merritt and facilitated by a paper presenting 20 indicators that might be used.

  • city businesses using the TLD
  • government services using the TLD
  • smart portals aiding access to city resources
  • jobs created developing and operating smart portals
  • civic organizations using the TLD
  • improvements to digital literacy
  • schools with digital safety courses
  • properties using their city domain name
  • transportation stations/terminals using their city domain name
  • streets using portal names
  • buses using their city domain name
  • taxis using their city domain names
  • neighborhoods with business/civic portals
  • TLD registry jobs created in city
  • TLD registrar jobs created in city
  • names with active websites
  • sites using DNSSEC
  • parked domains
  • Revenue remaining in city from domain names switched to the .nyc registry from from other TLDs
  • Advertising revenue generated by .nyc sites
  • A Google doc will be published with the board members (and presumably the public) invited to contribute additional indicators and their thoughts on what makes for a successful city-TLD.

    Also of interest was a report on the Landrush auctions, which ended October 3. The preliminary results were presented as follows:

    • A total of 10,506 domain names were requested. (Landrush provided early access to the pool of .nyc names at a premium price.)
    • 9,412 had only one applicant and became eligible for activation at the auction’s conclusion.
    • 1,094 had two or more applicants and required an auction to determine the developer.
    • 933 names were auctioned in 3 phases: those with A-K, L-R, and S-Z names. (160 original applicants did not sign up for the auction. These and 9 or 10 other names – that experienced assorted mishaps – were provided with a “second chance” in a Phase 4 auction. A report on the Phase 4 auction was not available at meeting time.)
    • In the Landrush auction’s first 3 phases 425 names had only one bidder and were awarded for $10 – the minimum bid, 93 were auctioned for between $11-$99, 268 for $100-$999, 145 for $1,000 to $9,999, and 10 went for more than $10,000:,,,,,,,,, and

    The full report on the meeting is available on our wiki here.

    0 – $10 wins auction!

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    Jackson Hts., New York, October 31, 2014 – After all the hullabaloo – creating Resolution Hall, the One Today campaign, etc. – the Landrush auction for ended today with a $10 winning bid. It was a surprising delight. And the name will now be used as a public interest resource. We’ll keep you posted.

    But we  need to make an adjustment to our $1,000 goal for the One Today campaign. We’ve already raised more than the $10 needed to win the auction, and the campaign is set to end November 27. What to do? The One Today rules don’t allow any changes. We can either end the campaign, or we can let it proceed and donate any excess funds to QCNI, the not-for-profit that will be developing the site. That seems like a reasonable course, and if no one persuades us otherwise, is the  path we’ll follow. (For the curious, we received $12 as of November 7.)

    0 On Chopping Block

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    Mental health beheading Jackson Hts., New York, October 21, 2014 – A small Queens mental health facility with which I’m associated took a step toward rescuing the domain name from an unknown future today. The organization had submitted an application for the name during .nyc’s Landrush and shortly thereafter received an email stating that there more than one application had been received; and that a high-bid auction would be held to decide who would get development rights.

    Today I watched as an account with the auctioneer,, was opened and we discussed how much we should be prepared to bid. Every minute there, focusing on an auction rather than our patients, seemed corrupt or dirty in some way.

    Afterward I thought about holding a fundraiser through But there was not adequate time. However, we have created a One Today project. Go there and give a buck.

    NOTE: The auction began Tuesday the 28th and ends at 3:15 PM on Halloween. There’s no trick, just give a treat.

    (Also, Resolution Hall is still open but spooooooookerly empty.)


    Resolution Hall Faltering – Needs A Goose

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    mentalhealth.nycJackson Hts., New York, October 20, 2014 – The domain name was not reserved as a public interest resource in the review processes leading up to the activation of the .nyc TLD. As a result it was offered for sale during the Landrush period and two or more entities filed an application to use the domain name. A high-bid auction will begin on October 28 and select between the bidders. Development rights go to the winner. This will be a closed auction with the number and identity of the bidders remaining secret – unknown to the potential developers.

    While other important public interest names were reserved, e.g.,, the city’s review process did not identify this name as worthy of special treatment. (See city’s reserved domain name list.) Wary of being squandered on a non public health use, (it has been suggested that the name could be fruitfully used to market a comedy club, a magic elixir of some sort…) Inc. mimicked the ICANN model for resolving name disputes and created a virtual meeting space, Resolution Hall. There the bidders might locate one another and discuss collaborations or in other ways amicably resolve development rights.

    We’re now days away from the October 28 start of the auction and Resolution Hall is inactive. And the likelihood is that a high-bid auction will assign the development rights for Worse, with 1,000 other domain names having received multiple bidders during Landrush, we wonder how many other public interest names might have slipped through the review process. Crazy.

    With Resolution Hall faltering we again urge city hall take the following steps with regard to the 1,000 Landrush domain names set to go to auction beginning October 23:

    • Promptly publish the list of Landrush names that are set to go to auction.
    • Invite and enable city departments, the city council, the .NYC Community Advisory Board, and the public, to identify domain names that should be set aside as public interest resources.
    • Remove the identified public interest names from the October 23 and subsequent Landrush auctions.
    • Establish a process (perhaps Resolution Hall-like space) that facilitates their being developed in the public interest.

    With regard to as an officer of a not-for-profit mental health facility that submitted an application for that domain name, I offer the following as a possible solution, (perhaps a prototype for other names):

    • Send an email to all the applicants for asking them to declare their intent to use the name as a public interest resource.
    • Put those entities with a declared public interest use in touch with one another to discuss possible collaborations.
    • If no compromise is reached by the various public interest applicants, a high-bid auction might be one method of resolving disagreement.
    • Organizations without a public interest goal for the names should be instructed to seek an alternative name.

    The auctions begin on October 23 so action by city hall is needed immediately.


    Find Fellow Landrush Name Applicants: Resolution Hall Opens

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    Resolution HallGoing once… Going twice….

    Landrush has ended. And in instances where more than one applicant submitted a request for a particular .nyc domain name, the official protocol calls for a high-bid auction to decide between the applicants. Many think auctions should be the last resort and suggest the following options be made available to the applicants:

    • An opportunity for private discussion and negotiations
    • An opportunity to use a simple coin toss or lottery to determine a winner
    • Formal mediation and
    • Arbitration

    To create transparency and Landrush applicant’s ability to connect with one another and avail themselves of these options, we created Resolution Hall, a digital space where they might find one another. But Resolution Hall’s ability to aide applicants will be short lived, for should they not come to quick agreement, auctions will settle things commencing on October 23. Learn more about Resolution Hall.

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